These blog-like guidance documents were developed to walk you through several marketing scenarios with recommendations on how to effectively use various assets in this toolbox to begin conversations with customers. New entries will be added to include both “how-to” guidance and user case studies. Have a story to share? Contact staff.
Framing the American Dream data suggests that installing roof trusses completes the task of framing a building’s roof in less time, allowing the same framing crew to complete more roof projects over time. Reach framer customers in your networks with these social media posts.
Framing the American Dream data suggests that installing roof trusses completes the task of framing a building’s roof in less time, requires less framer skill and experience, and ultimately results in a roof that enables more open and flexible floor plans. Reach builder customers in your networks with these social media posts.
Framing with components is advantageous because less lumber is required in the construction process than with stick-framing. Get that message out to your networks in this concise social media campaign: Use Less Wood Product.
Using structural building components provide a positive environmental and economic benefit to the building process. Get that message out to your networks in this concise social media campaign: Create Less Waste.
This slide deck provides more information about the Framing the American Dream project, as well as more in-depth information about what was learned when comparing the two roof framing methods. These slides can be downloaded and customized in any way you choose.